Feedmark is a leading supplier of equine nutritional supplements based on the Norfolk/Suffolk border near Harleston. They came to Splice Creative for help in marketing a new product.
Formulate! is a new way for horse owners to tailor specific supplements based on their horse's breed, age and workload. Splice Creative developed a series of videos to explain the simple process of entering horse's details in order to customise a bespoke all-in-one feeding solution.
Using footage of Feedmark's expert nutritionist and eventer Will Furlong, who is an ambassador for Feedmark, as well as animated specially created motion graphics; we were able to give website visitors and social media users a clear, professional overview of this exciting new product.